Capcom Sweetens Up XBLA/PSN With World Gone Sour

Capcom is serving up a sweet tooth to console players with their new game World Gone Sour.  Based on the Kraft Foods brand Sour Patch Kids, this action platformer chews its way on to the PlayStation Network this April 10th and Xbox Live Arcade a day later.  According to the press release, World Gone Sour puts the gamer in “a journey from the perspective of a lost piece of candy finding its way to its ultimate destination – the human stomach.”

Sour Patch® is the #1 all sour candy brand in the U.S. but there is so much more to these iconic characters than just their sour exteriors and sweet interiors,” said Sebastian Genesio, Marketing Director for Sour Patch. “Bringing our ‘lost kids’ to life in video game form will add a new dimension to these lovable snacks. We feel this video game will resonate strongly with our core audience of teens and young adults.”

Sour Patch has brought its brand to life in a unique experience that only video games can deliver,” said Christian Svensson, Senior Vice President, Planning & Strategy, Capcom Entertainment, Inc. “Whether you’re a fan of Sour Patch Kids or fun and engaging gameplay, World Gone Sour has something for all gamers to enjoy.”

World Gone Sour will be available on XBLA and PSN for 400 MS Points and $4.99 respectively.

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